Lowe + Partners SA Rebrands to MullenLowe South Africa

Press Release: With the global Lowe network introducing a new brand identity to reinforce its position as a global challenger and creative boutique, local Lowe and Partners SA has rebranded as MullenLowe SA. This follows Lowe and Partners’ merging with IPG... read more

Why Bats, Master Wayne? By Emily Rule

The greatest enemy of success is fear. Fear drains ambition, denies power, and strangles our ability to overcome challenges. When we let fear guide our decisions, we are destined to lose. Batman wasn’t prepared to be a loser. Instead, he chose to use his fear to... read more

What mindset will your brand have in 2016? By Alistair Morgan

Robert Benchley, the famous humorist, once said that there are two kinds of people in the world: those who divide the world into two kinds of people, and those who don’t. Carol Dweck, the renowned Professor of Psychology at Stanford University, is the kind of person... read more

CG and stop frame animation bring our new GWK ad to life.

To tell people about how GWK helps farmers to get their products to market, we spent two months creating a miniature world, some of it as actual models in studio, and some of it computer generated. Am I Collective was our very capable partner in this. As was our brave... read more

TBT: When Lowe shone at the Apex Awards 2015

Take a look at this article that was published on Media Update earlier this year, it’s about Lowe’s success at the Apex awards 2015. #TBT #GetMeTo21 #JennaLoweTrust Lowe + Partners SA shines at APEX Awards... read more

Please support lead SA hero, Jenna Lowe

Despite Jenna’s tragic passing her legacy lives on. She will always be a shining example of how anyone can make this world a better place. So please join us in supporting her family and listening to Stuart Lowe talking about Jenna’s Western Cape Lead SA Youth Hero... read more

Lowe SA takes center stage at the Apex awards

On Monday night, the Association for Communication (ACA), hosted the annual APEX awards and Lowe and Partners SA emerged as the big winners of the evening. OIL picked up Silver in the SABC sustain category for their work on Merck Pharmaceuticals’ Slow-Mag, while Lowe... read more

Arrive Alive Abbey Road

Pedestrian deaths still account for a large portion of road deaths in South Africa. Pedestrians on zebra crossings should be respected by motorists and speed limits obeyed in urban areas. Sadly this is not always the case. To highlight this matter we’ve taken an... read more

Arrive Alive in the spotlight

We recently developed a campaign for Arrive Alive sending a powerful message about the dangers of texting and driving. Posters went up at Police Stations around the country likening people who text and drive to killers. This week Espresso picked up the campaign and... read more

Happy Africa Day

The aim of the Republic of Africa is to create an environment for all people on the African continent to interact with one another positively, giving people a platform to celebrate Africa every day. It is time for you to become a citizen of Africa; register at... read more

Kirk Gainsford on Maggs on Media

Watch Kirk, our ECD, displaying his verbal dexterity as he discusses the Prudential ‘Fishermen’ ad on ‘Maggs on Media’. [embedplusvideo height=”300″ width=”450″ editlink=”http://bit.ly/1IPlrKW”... read more

Prudential ‘Fishermen’ music now on iTunes

After being inundated with requests for the music on our Prudential ‘Fishermen’ ad, which was an original composition commissioned exclusively for Prudential, we asked the composers to create a full length version of the track. Which they did. And you can... read more

Jamey’s opinions have gone digital

One of our very talented designers has finally decided the studio is not a big enough platform to share her opinions and has launched a blog. So now everyone can see and hear what’s on Jamey’s mind at https://acolourfulconfession.wordpress.com/. Just like Jamey, it’s... read more

Catch of the day

On Friday Prudential paid us a visit to say thank you and celebrate their latest ad ‘The Fishermen’ with us. And what better way to do it than with  a delicious fish braai – thank you! From Madagascar to Malibu we kept things tropical and were happy to... read more

Spekko makes four cups of love

Our latest TVC for Spekko shows how Spekko Rice does more for you. Only with Spekko does one cup of rice make four cups of love. [embedplusvideo height=”300″ width=”450″ editlink=”http://bit.ly/1J2BeHr”... read more

The Smurfs go marching in!

Lowe were crowned the first Division Agency Fives Futbol champions for the first time, this past Wednesday. The team ended the season as deserved winners, as everyone did their part on the field, and the supporters threatened to stab the opposition off it. It’s only... read more

Lowe CT comes out tops for 2014

We’ve been so busy, we nearly missed it!  We’re really chuffed that we were ranked top Small Individual Agency in the Creative Circle agency rankings for 2014.  More here: ... read more

14 Business wins in 4 months

Our CEO  discusses Lowe South Africa’s growth [embedplusvideo height=”300″ width=”450″ editlink=”http://bit.ly/1FEeZns” standard=”http://www.youtube.com/v/g_2Xwa70MEU?fs=1″... read more

power of a classic campaign

It looks like Jenna will get to 21. At the age of 17 in 2012, Jenna Lowe was diagnosed with pulmonary arterial hypertension, an extremely rare and severely life-threatening lung disease. By the age of 19 it became clear she needed a lung transplant if she was going to make it to her 21st birthday.

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Man About Asia

Man About Asia is a series created by The Drum in partnership with Lowe Profero to help people learn more about doing business in the region. Rather than a definitive guide, it’s a set of opinions and observations designed to create a dynamic debate about how to do business in Asia.

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The Power of Social Media

Lowe Cape Town ECD Kirk Gainsford recently spoke to Jeremy Maggs on his Power FM show about advertising for a greater social purpose. They chatted about Jenna Lowe’s Get Me to 21 Campaign, the power of social media and the role advertising can play in changing the world for the better.

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Fair Exchange: SA brands and SA consumers

Do you remember, years ago, that sense of embarrassment when a brand or experience in South Africa did not deliver? The dread that many came to expect — that SA products, service or experiences would not match up to global. I love the fact that this is declining (at least in some areas). These days, we have far more world-class experiences, and consumers have greater expectations around products and service offers.

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