Slow-Mag Demotivational Speeches

Slow-Mag Demotivational Speeches

We wrote demotivational speeches to inspire fitness buffs to do the sensible thing when things get hard and just quit. Life is too short to go running at five in the morning or to spend seven days a week inside a disgusting gym. You should go and do important stuff,...
Lowe SA takes center stage at the Apex awards

Lowe SA takes center stage at the Apex awards

On Monday night, the Association for Communication (ACA), hosted the annual APEX awards and Lowe and Partners SA emerged as the big winners of the evening. OIL picked up Silver in the SABC sustain category for their work on Merck Pharmaceuticals’ Slow-Mag, while Lowe...
Arrive Alive Abbey Road

Arrive Alive Abbey Road

Pedestrian deaths still account for a large portion of road deaths in South Africa. Pedestrians on zebra crossings should be respected by motorists and speed limits obeyed in urban areas. Sadly this is not always the case. To highlight this matter we’ve taken an...
Arrive Alive in the spotlight

Arrive Alive in the spotlight

We recently developed a campaign for Arrive Alive sending a powerful message about the dangers of texting and driving. Posters went up at Police Stations around the country likening people who text and drive to killers. This week Espresso picked up the campaign and...